YoY® BrandUX®, composed of all important corporate applications, the YoY® Building Blocks, is probably the most powerful digital marketing channel. How else than through a product2consumer process can the consumer and end user of a product, be it a consumer product or an industrial product, be reached directly and more immediately?

The Digital Consumer TouchPoint.

YoY® BrandUX® Building Blocks are individual tools that can be gradually assembled into a digital marketing channel of a completely new kind:

For a long time, companies concentrated with great success on optimizing internal processes. The more global and networked the economy is, the more important it becomes to also look at the extended value chain, where on the one hand there is great unused optimization potential and on the other hand opportunities for completely new business models can be found.

The prerequisite is the creation of internal and external transparency of the extended supply chain. Many new application areas are based on this. YoY® SupplyChainOX® does exactly that, divided into individual modules, the BuildingBlocks, which can be implemented and used largely independently of each other.